Author Archives: Versandra Kennebrew

About Versandra Kennebrew

Versandra Kennebrew is the author of "Thank God for the Shelter: Memoirs of a homeless healer," "The Art of Reinventing You: Ignite Your Imagination" and a variety of other VKI personal development products. She is a certified massage therapist and serves the City of Detroit as a Community Service Commissioner for the Department of Human Services. Affiliations: National Coalition for the Homeless, Phi Theta Kappa Honor Society, MAFE, World Medical Relief, DO Foundation, Winning Futures, Positive Sisters Recognitions: Spirit of Detroit Award, Distinguished Service Award, Verizon Everyday Hero Nominee Subscribe to my on-line communities today and let's stay connected.

Authors Find and Engage their Target Market with Social Media

Posted on January 16, 2012 by Versandra Kennebrew

The economy is shaky, customers are more conservative and marketing budgets have shrunk. What’s a entrepreneur to do?

Well let’s begin by by looking at the definition of an entrepreneur. “Entrepreneurs use personal initiative, and engage in calculated risk-taking, to create new business ventures by raising resources to apply innovative new ideas that solve problems, meet challenges, or satisfy the needs of a clearly defined market.” (Entrepreneurship: Creating a Venture by Lily Kretchman et al. Toronto: Wiley, 1991.) In this definition the answer is clear. Entrepreneurs no matter what the economic outlook take calculated risks, create new business ventures and solve problems.

Categories: Daily News Updates, Social Media | Tags: , , , , , | 1 Comment

Social Media for Authors: New Google Social Network and more…

Posted on October 25, 2011 by Versandra Kennebrew

Google gets it. They know that social networks are not going anywhere. They are only growing.

Categories: Social Media | Tags: , , , , , , , , , , , , | 4 Comments

Social Media for Authors: What I really want to say is…

Posted on October 17, 2011 by Versandra Kennebrew

After the social media plan has been established, character disassociation or roleplaying is an excellent tool for authors as they move into their role as best-selling author. Once you establish you are an award winning or best-selling author, you can determine what you really want to say to the world.

Categories: Social Media | Tags: , , , , , , , , , , , | Leave a comment

Social Media for Authors: What do they want from me for God’s sake?

Posted on October 13, 2011 by Versandra Kennebrew

So you have your Facebook Author Page up and running and you’ve invited all your friends to like you. Two-days have gone by and no one has liked you yet? You begin to second guess yourself, wondering; what do they want from me for God’s sake? But then you remember why you set the page up in the first place. You wanted to make sure your readers got to know you. You wanted to know that your message was getting across to your readers loud and clear. You wanted to meet your readers and reward them for their support. Well, here is a checklist that I use with my social media clients to make sure my I’s are dotted and my T’s are crossed.

Categories: Social Media | Tags: , , , , , | Leave a comment

Social Media for Authors: Who loves you baby?

Posted on October 10, 2011 by Versandra Kennebrew

What if I told you there were a few easy ways to find out who really loves you on the internet by using a tool that comes standard with your Facebook fan page? What if all you had to do to expand the people who love you on the internet (people who would most likely buy your book) was to check this tool out regularly and target an ad directly to those people? Well it’s a fact and this is how it goes in 3 easy steps:

Categories: Social Media | Tags: , , , , , , , , , | 1 Comment

Social Media for Authors: Where are you going?

Posted on October 5, 2011 by Versandra Kennebrew

Your social media strategy is your road map to book sales success. But you don’t get on the road travelling to a place you’ve never been before without mapping out your route. If you do, you must anticipate pulling over often and asking for directions. You will probably waste a lot of time and your productivity will suffer. Imagine yourself driving around in circles wandering, wondering how did I get here?

Categories: Social Media | Tags: , , , , , , , , , | Leave a comment

Social Media for Authors: Who are you and why are you here?

Posted on October 3, 2011 by Versandra Kennebrew

This is a sample of how an author can connect with their readers using social media via a blog. The above three paragraphs tell your readers who you are and why you are on Facebook, Twitter, LinkedIn and YouTube. Now you are set apart from every other fiction and non-fiction writer using social media. Your readers are searching for you on-line. They are hoping to connect with you on a personal level. You know how fans talk about their favorite sports player? If you did not know it, you would believe they were friends from back in the day. They simply take bits and pieces from the news, interviews and gossip of course and talk about them as if they know them. This is also how your fans want to connect with you.

Categories: Social Media, Uncategorized | Tags: , , , , , , , , , , , , | 6 Comments
Follow

Get every new post delivered to your Inbox.

Join 9,474 other followers