Guest post by Kenneth Eade
Now that you’ve successfully self-published your book, you can sit back, relax and enjoy the income stream, right? Wrong. Self-publishing, like any other business, works on the 80-20 principle. You’re going to spend a good deal of time marketing your book. Why? Because nobody else is going to do it.
This article focuses on an initial publication with Amazon. When you launch your book for the first time, you will want to use the KDP Select free feature. When you have a book behind your belt and are developing a following, you can use the Kindle Countdown feature. But using one of these features does not insure that people will download it. You must go one step further…