This post is based on episode 52 of the ProBlogger podcast.
As a blogger, you will be judged by everything you say. Of course, unless you’ve just starting out and have never received a comment on your blog, you probably already know this.
But did you know you will also be judged by how you say it? Depending on the words you use you may come across as trustworthy or shifty, stiff or relaxed, friendly or unfriendly, genuine or fake, robotic or human.
And it’s that last one that I’d like to tackle today by giving you some writing tips to help you sound more human. As I’ve said many times, one of your goals as a blogger is to build relationships with your readers. But that’s unlikely to happen (at least not quickly) if everything you writer makes you sound like a robot.
And it’s not just blog posts you need to think about. You also need to sound human in your social media posts, your emails, and even in the microcopy you write your website such as your 404 page.
So here are ten things you can do to sound less like a robot and more like a human being.