Article:

HOW TO LEVERAGE “PIGGYBACK MARKETING” TO SELL MORE BOOKS! BY CASEY DEMCHAK #motownwriters

Posted by Guest Post | Nov 25, 2021 | BlogMARKETING – MEMBERS ONLYNonfiction Book Marketing | 


Tweet

Pin

Share

Share

Book Marketing Plan Essentials

Leverage This Super Effective Book Marketing Strategy Youtube Video

In my last video I gave you simple ideas for creating enticing bonuses you can give away during your book promotion campaigns.

In this week’s book marketing copy training video… I’m going to teach you about an often-overlooked promotion strategy that allows you to put your free bonuses to work for you.

The strategy is called piggyback marketing.

In a nutshell, piggyback marketing involves planning a special promotion for your book that is tied to a current news or cultural event that you know will get media attention.

It’s a clever little strategy, and you can discover how to leverage it to gain new fans and sell more books by watching this week’s video…

Categories: Article | Leave a comment

Post navigation

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.