By Sandra Beckwith
I’m one of those people who likes to watch TV to unwind, but just can’t sit there and watch TV. Know what I mean?
I don’t really like that about myself, but I’ve not only accepted it, I’ve learned to take advantage of it. I try to do something productive while sitting there – knitting, cleaning out my inbox, promoting my books, and so on.
That’s right. I promote my books while watching TV, and you can, too. If you’re a like me and find it difficult to just sit and look at the screen, try doing one of these book promotion activities the next time you’re sitting still in front of your favorite show.
1. Follow people on social media
Pull up the Twitter app on your smartphone and scroll through your notifications to find who has followed you recently — and follow them back. When you’re done with those, find a popular author in your genre on Twitter, and follow the people who follow her.
2. Schedule tweets
You can also retweet what others share either from your computer or smartphone — all without missing any of the TV action.
I created a master template in PowerPoint and use that for each tipographic. I then save each new PowerPoint slide as a JPG file.
To help you see how this works, I’ve saved my basic template as a PDF file you can download. As you’ll see at that link, my template has:
- Site logo
- A headline in one of the logo colors
- Plain text in the body for bullet points
- A border with another color from the logo
- The website URL at the bottom
6. Create images with quotes from your books
I’ll confess: This is my favorite thing to do while watching TV (besides playing CandyCrush). I use both the WordSwag app on my phone and Canva, but there are many other options. Here’s one I created with Canva to promote my e-book on how to write a book announcement press release.
You can also create image quotes with reader reviews and influencer testimonials. Learn more about how to do it and the resources you can use in “How to create shareable images with quotes.”