Posts Tagged With: business

Want More Book Sales? Leverage through @23Exchange | Book Covers, Digital Marketing Services & more #motownlit #mwn

(click here for larger version of picture)

Make your next book promotion a huge success by leveraging today’s technology. 23 Exchange can help you build a professional image and sell more books with our proven graphic design and digital marketing services – at prices that won’t break the bank.

Your style is your lifeblood. So, we can help you create a strong brand image that will help you stand out from the other authors. You’ve spent a lot of time writing your book. Let us help you get your “baby” out into the world through social media campaigns.

Services We Provide:

  • Book Cover Designs
  • Interior Design
  • Ebooks
  • Websites for Author
  • Blogs & Social Media Marketing

Let’s get your book moving! Call us at 734-502-9219 to schedule your FREE consultation.

Stephanie Lewis
Freelance Graphic Designer
23exchange@gmail.com
www.23exchange.com
twitter: @steph23ex

Categories: Notes| Resources, Uncategorized | Tags: , , , , , , , , , , , , , , | Leave a comment

Celebrate @ebookweek w/ @sylviahubbard1: FREE Internet Marketing 4Writers & Business #michlit #mwn

Internet Marketing Guide for Writers and Businesses

By Sylvia Hubbard
Rating: 1 star1 star1 star1 star1 star
(5.00 based on 2 reviews)

Published: April 12, 2009
Words: 18437 (approximate)
Language: English

description

A guide for writers with or without published work. A comprehensive resource that every writer should have in their library in order to learn how to publish, promote, and market themselves on the Internet. With over 1000+ websites, tips and more to help you become a success and spreading the word about your product and services.

Available e-book reading formats

Format Full Book
Online Reading (HTML, good for sampling in web browser) View
Online Reading (JavaScript, experimental, buggy) View
Kindle (.mobi for Kindle devices and Kindle apps) Download
Epub (Apple iPad/iBooks, Nook, Sony Reader, Kobo, and most e-reading apps including Stanza, Aldiko, Adobe Digital Editions, others) Download
PDF (good for reading on PC, or for home printing) Download
LRF (Use only for older model Sony Readers that don’t support .epub) Download
Palm Doc (PDB) (for Palm reading devices) Download
Categories: MWN Events Only, Social Media, Uncategorized | Tags: , , , , , , , , , , , , | Leave a comment

Authors Find and Engage their Target Market with Social Media

The economy is shaky, customers are more conservative and marketing budgets have shrunk. What’s a  entrepreneur to do?

Well let’s begin by looking at the definition of an entrepreneur. “Entrepreneurs use personal initiative, and engage in calculated risk-taking, to create new business ventures by raising resources to apply innovative new ideas that solve problems, meet challenges, or satisfy the needs of a clearly defined market.” (Entrepreneurship: Creating a Venture by Lily Kretchman et al. Toronto: Wiley, 1991.) In this definition the answer is clear. Entrepreneurs no matter what the economic outlook take calculated risks, create new business ventures and solve problems.

This is why Social Media Made Easy works to give entrepreneurs the edge. Entrepreneurs have and will always be the creators of the innovative businesses ventures that will change the landscape of communities, cities and the world. So who needs on-line marketing/social media? The answer is authors, speakers, personal trainers, holistic health practitioners, coaches, self-improvement teachers, real estate agents, MLM professionals and all the other problem solvers. Finding and engaging your target market has never been easier and the best part is that access is essentially FREE.

Join Social Media Made Easy at Mobile Media Mysteries Uncovered 2/9/12 @ 6pm at WCCCD Eastern Campus.

www.socialmediaforauthors.eventbrite.com

Categories: Daily News Updates, Social Media | Tags: , , , , , | 1 Comment

[video] Online Book, eBook, Online Audio Book, Publish #mwn via @kaiology

Kai Mann

http://kai-mann.com

Categories: Technology, Uncategorized | Tags: , , , , , , , , , , , , , , , | Leave a comment

Social Media for Authors: What I really want to say is…

Writers are master story tellers. We take lessons and experiences; add characters, plots, antagonists and protagonists to the mix to produce products for customers all over the world to buy. But why does social media appear to be so problematic among authors?

The quick answer to this million dollar question is; just like a writer sends their transcript to an editor to check it for grammatical errors and make sure the story flows, they should also consult a social media strategist to help them develop an on-line communication plan (a script) that works for them.

After the social media plan has been established, character disassociation or roleplaying is an excellent tool for authors as they move into their role as best-selling author. Once you establish you are an award winning or best-selling author, you can determine what you really want to say to the world.  

Register today for the Upgrade Business Boot Camp November 14-16 from 6p – 9p

Coach Versandra Kennebrew

The first day of the boot camp is free to the first 10 authors to register on-line.  Get to know a social media coach and technology consultant that cares about you and your literary projects. 

http://www.upgradebusinessbootcamp.com/

Categories: Social Media | Tags: , , , , , , , , , , , | Leave a comment

Social Media for Authors: Where are you going?

Coach Versandra Kennebrew

Your social media strategy is your road map to book sales success. But you don’t get on the road traveling to a place you’ve never been before without mapping out your route. If you do, you must anticipate pulling over often and asking for directions. You will probably waste a lot of time and your productivity will suffer. Imagine yourself driving around in circles wandering, wondering how did I get here?

This is exactly why your social media strategy is so very important. Below you will find 10 tips for creating a successful social media strategy that will improve communication with your readers and encourage more book sales. I’ll be looking forward to your questions in the comment section below and will answer them ASAP. Are you ready for the ride?

  1. Determine your sales goal and your why
  2. Decide the date you plan to achieve your goal
  3. Who will help you achieve your goal
  4. How will you celebrate achieving your goal
  5. What incentive will you offer people who help you achieve your goal
  6. Develop 10 pieces of killer content related to you as an author and your book’s benefit to readers (videos, blogs, podcasts, interviews, press releases… add buy now links)
  7. Introduce your content to your readers and potential new customers, 1 per day for 10 days (always ask open-ended questions)
  8.  Encourage your affiliates and respond to your customers daily (refer to buy now links)
  9. Evaluate your customers responses (Facebook insights, inbox messages, analytics), your sales to goal and your affiliate productivity
  10. Repost your previous content using information from your previous posts and acknowledgement of previous supporters and affiliates
Categories: Social Media | Tags: , , , , , , , , , | Leave a comment

Author Tech – SMART or Not to Smart (phone)

Kania "TechnoDiva" Kennedy

Greetings Authors!

I’ll admit it, I’m a geek and proud of it!  I love video games, can write computer code, and I loooove gadgets.  While I don’t have to have the latest and greatest in cellphones, when I do upgrade I tend to add all the bells and whistles I can afford!

When my old cellphone went kurplunk a few years back I entered the SMARTphone world.  I heard a lot of hype about these phones, but wasn’t sure if it was worth the cost (these plans are not cheap).  I’m not cheap, but I’m frugal so before I implement a new a new piece of technology or add anything else that will cost me money I like to weigh the practicality of the decision.

I started with a Plam Centro (Do they still make those? LOL) and it was cool.  Ultimately why I was a yes was to have the ability to combine my PDA (Electronic Calendar) with my phone AND sync them with my calendar while on the Go!

I am committed to being FREE.  I don’t like be tied down to a desk or a city.  No I don’t have commitment issues, because I am committed to being free :-).  My dream is to be able to travel and live my life without having to put my business on hold.  If I want to work in front of the lake instead of being trapped in my home office or tethered to wi-fi at a coffee house or something, I can do that (awesome right?).

So what on earth does this have to do with Authors and writing?  
Well guess what, when you become an author…you become a business or rather a personal brand!
Yep if you plan to sell your books you are instantly in business and have to go to work on getting your  brand established (get your name out there and your works sold)!  With that in mind, don’t you want to spend MOST of your time writing and as little possible running the business side of being an author?
One of the tools that will help you with that is a SMARTPhone!  It’s a must have tool for every small business owner.  So in part 1 of this 2-part series, I’m sharing my experience as I entered the SMARTPhone market and making the case for every person in business to have one.  So back to the story!
 
I use the Google Apps for business to run my back office (yes I can and do help small businesses implement and learn how to use these tools) so that means my email, contact list, and calendar are powered by google and with all of the lovely Apps out there for the SMARTphones I cab sync them from anywhere!
So if I make an contact while at a networking event, I enter the data on the spot and INSTANTLY my address book is updated.  Same for appointments and events.  This means less work entering data and keeping my schedule straight.  Pretty SMART huh?
Since my first experience with Palm I have upgraded and experienced both the Blackberry and the Android operating systems.  I have not made the investment into an iPhone, mostly because although I love Apple, my life is very PC and Google.  Currently I’m using the DROID 2 from Motorola and while it has had its kinks its decent.  Since I’m frugal, I’ll probably keep it until my contract is up or they offer a discounted UPGRADE!  In addition to the calendar and contacts features, I use my phone for accepting payments on the go (gotta be able to make money at any time), blog, tweet, stay connected on Facebook, make and take business calls, email, and soooo much more.
End of the day,  EVERY entrepreneur Author who is serious about their business selling their books needs to invest in a SMARTphone.  It helps you stay quick, accessible, and connected to your business personal brand (aka YOU) from wherever you are.  If you’re worried about needing your space, don’t worry…they all come with an OFF BUTTON!!
Stay tuned for Part 2 where I”ll break down how to optimize your phone for your business personal brand.
Categories: Article, Technology | Tags: , , , , , , , , , , , , , , | 1 Comment

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